Released on = February 27, 2007, 12:26 pm

Press Release Author = Joia Botanicals

Industry = Marketing

Press Release Summary = Unique body washes made with coffee, acai, yerba mate, and
guarana awaken the senses, provide skin-toning benefits, and help preserve the
Brazilian rainforests.

Press Release Body = (Boulder, CO) February 27, 2007 -- Joia Botanicals is pleased
to announce the release of its new line of organic Brazilian body washes made with
energizing botanical stimulants. Highly moisturizing and 100% natural, Joia body
washes are made with premium organic ingredients and are further enhanced with
botanical stimulants such as guarana, coffee, and yerba mate. These antioxidant rich
ingredients provide natural skin-toning benefits by stimulating the structural
components of the skin and revitalizing skin cells.
By using organic and sustainably harvested ingredients, Joia supports small farmers
and helps promote forest preservation in Brazil. An additional percentage of all
body wash sales go to rainforest conservation projects. Joia body washes contain
neither sodium lauryl sulfate nor parabens, two potentially harmful ingredients
commonly used in "natural" body wash products.
"We are excited about this new product because it is unique and it provides a very
pure and natural alternative to the synthetic body washes currently on the market,"
says Joia founder Ty Hammes. "The added botanical stimulants help combat cellulite
and the rich rainforest oils and butters make the products extremely moisturizing.
Our body washes are naturally high in antioxidants, vitamins, fatty acids, and other
skin nourishing properties. The scents are natural, invigorating, and authentically
tropical, which further adds to the rainforest experience."
"All Joia products are 100% natural and highlight the rich benefits of our Brazilian
rainforest ingredients. We feel that our strong commitment to premium, quality
ingredients will continue to resonate with our customers."
Joia body washes are currently offered in three combinations: Acai-Guarana, Yerba
Mate-Guarana, and Coffee-Cocoa.
Joia is the premiere tropical organic body care company in the US and makes a full
line of natural organic products, as well as Brazilian music compilations. For more
information about Joia, visit www.joiabotanicals.com.

# # #

To receive information regarding new products or products samples, contact Joia
Botanicals at 1-800-584-JOIA or email contact@joiabotanicals.com.



Web Site = http://www.joiabotanicals.com

Contact Details = PO Box 4601 Boulder, CO 80306
1-800-584-JOIA
contact@joiabotanicals.com